Join us as we take a digital marketing deep-dive into meal replacement brand HuelâââGet a Free Marketing Review â¡ï¸ https://exposureninja.com/review/
Huel. Thereâs a good chance youâve seen one of their adverts on Instagram, Reddit or Twitter. If youâre all about the #FitnessLife, youâve definitely heard of them.
Founded in 2014, Huel is a direct-to-consumer nutrition brand that sells vegan-friendly powdered food. In just seven years, the company now generates Â£70 million in annual sales.
And their digital marketing strategy plays a big role in making that happen.
Join us as Head Ninja Tim takes a deep dive into Huelâs digital marketing strategy and breaks down the tactics they used to carve a niche in the saturated protein and fitness supplement industry.
This time around, weâre focusing on five key areas.
â¡ï¸Their positioning and messaging
â¡ï¸Their traffic strategy
â¡ï¸Their search visibility
â¡ï¸Their email marketing strategy
We also touch on untapped opportunities Huel can explore to grow their campaigns even further.
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00:00 â Introduction
02:05 â Huelâs Positioning and Key Marketing Messages
06:30 â The âHueliganâ Strategy
08:09 â Huelâs Website
15:23 â Huelâs Traffic Strategy
19:58 â Huelâs Search Visibility
30:43 â Huelâs Email Marketing
34:50 â Key Takeaways
ð Links and Resources
Huel – https://uk.huel.com/
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