As product managers, we have huge upside opportunities. We are in jobs that – if done well – have large, long-term, positive impact on our customers, our teams, and our companies.
But to get there – to go big – we need to approach our jobs with skill, insight, and experimentation.
Welcome to Smart Tips: Product Management! This course has been designed to help you find these skills, to help you find success for your product, and to help you find success in your product management career.
Using the fast-paced Smart Tips format, this course was built to give you quick bursts of learning on critical product management skills. The videos are standalone, and don’t need to be viewed in any particular order.
If you need to do competitive analysis for your product, look for the “How to Analyze Competitors” lecture. If you want to get customer feedback on your new product ideas, look for the “Test Your Product Concepts” lecture. If you are struggling to work with your sales team, find the “Working with Sales: 5 Best Practices” video.
The content has been tuned for product managers – or aspiring product managers – with 0-3 years of experience. We cover the spectrum of product management – software, hardware, and services. And to make the material come alive, I’ve incorporated many (maybe too many) company and product examples.
Together with each video – to help your learning – I’ve attached a pdf summary (or template). You can apply these learnings today, tomorrow, this week, this month.
Step-by-step, you can can get better. Step-by-step, you can go big.
I hope you will join us!